About the Role
Kozent Tec is looking for a PPC & Meta Ads Executive with 1–2 years of hands-on experience in Google Ads and Meta Ads. You will manage paid advertising campaigns across Google, Facebook, and Instagram to generate quality leads and improve campaign performance.
Key Responsibilities
- Set up, manage, and optimize Google Ads and Meta Ads campaigns.
- Conduct keyword research, audience targeting, and competitor analysis.
- Write compelling ad copy and collaborate with designers on advertising creatives.
- Monitor budgets, bids, conversions, and cost per lead.
- Run A/B tests on ad copy, creatives, audiences, and landing pages.
- Set up and verify conversion tracking using Google Tag Manager, GA4, and Meta Pixel.
- Prepare campaign reports with actionable recommendations.
- Work with the team to improve landing pages and lead quality.
Required Skills
- 1–2 years of practical experience managing Google Ads and Meta Ads campaigns.
- Understanding of keyword match types, negative keywords, bidding strategies, and remarketing.
- Ability to analyze CTR, CPC, conversion rates, and cost per lead.
- Familiarity with GA4, Google Tag Manager, and Meta Pixel.
- Working knowledge of Excel or Google Sheets.
- Strong communication, analytical, and organizational skills.
Good to Have
- Google Ads or Meta advertising certifications.
- Experience with lead generation campaigns for service businesses.
- Basic knowledge of SEO, website meta tags, and landing page optimization.
How to Apply
Interested candidates can apply by completing the application form below. Please upload your updated CV and include details of your experience with Google Ads and Meta Ads.
Job Category: PPC
Job Type: Full Time 5 Days Working Work From Office
Job Location: Noida SEC-3